Companies that implement a RevOps strategy have seen a 10-20% increase in sales productivity and a 100-200% increase in digital marketing ROI
Operations Hub is an add-on product that functions natively within your HubSpot CMS. It is designed to empower your RevOps teams with one source of truth for data, more sophisticated workflows and rules, custom properties, automated data cleaning, improved teams and permissions settings, and programmable automation.
Operations Hub Features & Benefits
Data Sync
This is the most powerful feature of the OpsHub product as it increases data transparency and cleanliness by seamlessly integrating HubSpot with all the tools in your tech stack.
- bi-directional data flow enables data to be ingested by HubSpot, scrubbed and cleaned, and sent back out to another platform
- import existing AND historical data when integrating with third-party tools
- provides real-time data sync vs. trigger-based data sync
- customizable data sync integrations where you can pick and choose which data to sync
- centralize customer data and provide one source of truth for data
The HubSpot Marketplace currently offers over 90 new HubSpot-built integrations for all the tools your organization uses.


Data Quality Automation
Trust that your data is clean and correct. Automatically clean data across all of the tools in your tech stack, including integrations powered by Data Sync.
Create more tailored marketing campaigns with a new set of workflow actions that format property values in certain ways, such as capitalizing letters, fixing date properties, updating phone numbers, and more.
Data Quality Automation
Trust that your data is clean and correct. Automatically clean data across all of the tools in your tech stack, including integrations powered by Data Sync.
Create more tailored marketing campaigns with a new set of workflow actions that format property values in certain ways, such as capitalizing letters, fixing date properties, updating phone numbers, and more.
Datasets
Help your Ops team succeed with better insights, more control over data, and reduced need for Excel spreadsheets.
- Prepare and segment data into clean, reusable tables that can be used by other teams to create end-state reports
- Calculate formulas directly in HubSpot reporting and workflows, such as date differences (e.g., time to first conversion), sales cycle speed (e.g., time in deal stages), sales commissions, and more


Programmable Automation
Custom automations in HubSpot were historically limited in functionality, and Ops Hub has stepped in to fill a broader role. Keep your team efficient and customers happy, with custom-coded automations for nearly any business process.
Programmable automation encompasses 3 automated actions in HubSpot: a new “custom code” action in workflows, the “create a webhook ” action in workflows, and custom-coded bot action in chatflows.
HubSpot has built a small library of programmable automations to help you get started.
Programmable Automation
Custom automations in HubSpot were historically limited in functionality, and Ops Hub has stepped in to fill a broader role. Keep your team efficient and customers happy, with custom-coded automations for nearly any business process.
Programmable automation encompasses 3 automated actions in HubSpot: a new “custom code” action in workflows, the “create a webhook ” action in workflows, and custom-coded bot action in chatflows.
HubSpot has built a small library of programmable automations to help you get started.

Custom Properties
Full customization of all properties for contacts, companies, and deals in HubSpot. Create tailored, specific reporting to answer all of your organizational KPI questions.


Workflow Extensions
Integrate your third-party tools directly into workflows and chatbots to get more from your tech stack, like sending a trigger-based Slack message or Zoom invite.
Workflow Extensions
Integrate your third-party tools directly into workflows and chatbots to get more from your tech stack, like sending a trigger-based Slack message or Zoom invite.

Custom Report Builder
Create advanced custom reports based on newly-available information from Data Sync and Custom properties. Build dashboards for each team that includes data for contacts, companies, deals, events, campaigns, and more.

Custom Report Builder
Create advanced custom reports based on newly-available information from Data Sync and Custom properties. Build dashboards for each team that includes data for contacts, companies, deals, events, campaigns, and more.

Snowflake Data Share
More advanced HubSpot users might prefer to reconcile their data in Snowflake, an industry-leading data platform that creates a best-in-class business intelligence stack.
Snowflake Data Share
More advanced HubSpot users might prefer to reconcile their data in Snowflake, an industry-leading data platform that creates a best-in-class business intelligence stack.


Build a solid RevOps strategy with an experienced HubSpot Diamond Partner
MRM is one of the first HubSpot Advanced Implementation Certified partners that uses a proprietary Revenue Operations methodology to unite Marketing, Sales, and Customer Success teams. We have experience with all HubSpot products and can help you create one source of data truth, enable RevOps for success, automate processes, and double your digital marketing ROI.
We understand OpsHub
We can help your organization determine the best use cases for OpsHub and build a roadmap to create a clean, unified tech stack.
Technical expertise
Our team thrives on difficult and sticky integrations. Let us help you clean, organize, and prepare your data for a successful OpsHub integration.
Capable & certified
Our team has experience with all HubSpot products. No matter which HubSpot products you use, we know how to make OpsHub work for your organization.
Onboarding & training
Empower your RevOps team and hit the ground running with personalized, thorough onboarding and training.
We know your industry
B2B is our focus and we use a proprietary RevOps methodology to create customized solutions that guide your organization toward success.
75
advanced tech assessments completed
90%
of assessments find critical fixes required
10+
Years’ experience and software expertise
Our work speaks for itself
Speak to an Operations Hub Expert
Our Certifications
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Advanced Sales Hub Implementation |
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Client Management |
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Contextual Marketing |
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Delivering Client Success |
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Developing a Sales Plan |
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Digital Marketing |
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Email Marketing |
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Frictionless Sales |
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Guided Client Onboarding |
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HubSpot Certified Trainers |
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HubSpot CMS For Marketers |
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HubSpot Marketing Software |
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HubSpot Reporting |
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HubSpot Sales Software |
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HubSpot Solutions Partner |
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Inbound |
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Inbound Marketing (2018 Version) |
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Inbound Sales |
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Marketing Hub Implementation |
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Platform Consulting |
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RevOps |
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Sales Enablement |
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Sales Hub Implementation |
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Sales Management |
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Selling Sales Services |
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SEO |
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Service Hub Software |
We Support All HubSpot Products!
MRM knows what it takes to succeed with HubSpot and has the expertise to fully implement and integrate any HubSpot product. We work to understand your unique needs, and then tailor the software to fully support your business.
HubSpot Onboarding & Training
HubSpot Marketing Hub
HubSpot Sales Hub
HubSpot CMS Hub
HubSpot Service Hub
HubSpot Operations Hub
HubSpot Consulting Services
HubSpot Technical Assessments
HubSpot Demos
Complex Implementations
Campaign Attribution
HubSpot CRM
Property Development and Management
Object Development and Management
CRM and Sales Process Training
HubSpot CRM Implementations
Sales Process Workshops
Notification and Alert Configuration
Sales Reports and Dashboards
HubSpot Marketing Hub
HubSpot Onboarding & Training
HubSpot Implementation and Configuration
Migrations to HubSpot from other Software
Migrations Between HubSpot Portals
Existing HubSpot Optimization
HubSpot Sales Hub
HubSpot Sales Hub Training
Live Chat Configuration
Complex Deal Stage Implementation and Automation
Sales Sequences Configuration
Meetings Tool Configuration
HubSpot Quote Customization
Email Integration
Sales Hub Optimization for Marketing Hub and CRM
HubSpot Integrations
Salesforce CRM
Webinar and Event Software
Data Enrichment Tools
Deliverability Solutions
Social Media and Advertising Accounts
Specialty Sales Enablement Apps
Project Management Tools
Financial Software
Data Warehousing
HubSpot Service Hub
Ticketing Stage Development
Service Automation
Conversations and Service-Based Chat
Knowledge Base Development and Organization
Satisfaction Surveys
Third Party Project Management Integrations
HubSpot Operations Hub
Specialized Integrations
Data Management Solutions
Data Quality Automation
Data Aggregation and Matching
Marketing Automation
Lead Scoring Models
Lead Management Process Consulting
Automated Nurture Campaign Build
Email and Landing Page Template Creation
Marketing Attribution Reporting
Ongoing Marketing Operations Support